Sinha’s role in the corporation will be to work on creating and furthering partnerships with startups, accelerators and other businesses in the blockchain field.
Sinha previously worked as a director for the London-based international accounting firm PwC, co-founding and co-leading the firm’s American blockchain consulting practice. After leaving PwC, he created a firm to advise startups on business models.
BNY Mellon put out a job offer (now defunct) for the role of “Blockchain Senior Principal” on online business networking platform LinkedIn four months ago, noting that they were seeking a “subject matter expert for the Firm on blockchain/DLT technologies.”
BNY Mellon — a bank with $34.5 trillion in assets under custody and/or administration, and $1.8 trillion in assets under management — has been testing blockchain technology since 2015, even releasing so-dubbed BK Coins as tokens for internal use as corporate incentives, according to the WSJ.
Since then, BNY Mellon has used blockchain tech to keep backup records of transactions and co-founded a project (Utility Settlement Coin or USC) to issue currencies on the blockchain. More recently the company has partnered with the Intercontinental Exchange to provide private key storage for crypto assets.