Unibright, a company based out of Germany has been under much limelight since the past few months in the blockchain sphere. Boasting of a talented team of individuals with more than 20 years of experience in the information technology and business integration field, Unibright is dedicated to leveraging the utility blockchain technology promises to the business world.
The company’s ICO in the month of April was a big success, as it reached the hard cap of $13.5 million in just 10 days.
Existing Hurdles in Adopting Blockchain Technology
As per its exquisitely detailed white paper, Unibright likes to define itself as “a unified framework for blockchain-based business integration and a set of applications leveraging this framework.”
Unibright understands the challenges companies face in adopting a new emerging technology to their existing business structure. Using an approach where the company presents its audience the challenges and their respective tailor-made solutions, Unibright’s white paper talks about the real-life cases where the project has been instrumental in overcoming the existing grey areas for business integration.
Following are some of the fields where Unibright offers already developed use-cases:
One of the available prototypes of the project helps to establish a connection between the SAP system of a company with the Ethereum-based smart contracts. Unibright is also aware of the common problems an enterprise might come across while trying to make blockchain a part of its business operations.
These adversaries might be in the form of a long-term planning, smooth implementation, successful integration and post-implementation monitoring. Unibright aims to offer a simplistic solution that tackles all the above-mentioned problems.
Need For Blockchain in Business Integration
Although blockchain provides immense benefits in some areas of business integration, it will still only be a fragment in an end-to-end business integration scenario. This takes us to the Unibright concept which points to the importance of the state of the art blockchain infrastructure in current business processes. Built-in security, transparency, immutability and lower transactions costs are just some of the highlights that predestine blockchain for application in the business integration domain.
Dr. Jörg Liebe, Senior Director Digital Innovations Hub Airlines at Lufthansa, states:
“We often see Blockchain only used as a buzzword, but prefer to make real use of it. It makes sense to understand where exactly can this technology be used to its full potential, and Unibright firmly believes in its adoption in business integration domain.”
Much has been said about how blockchains can revolutionize a plethora of industries as we know them today, but it’s important to identify the players in the ecosystem that could effectively deploy the technology to their benefit:
- IT consulting firms that are actively seeking blockchain solutions to showcase the technology’s utility to their clients.
- Companies which aim to be future-ready by being one of the early adopters of blockchain technology, be it retail, health, supply chain management or even the banking sector.
In order to diminish the distance between different segment businesses, Unibright has already co-hosted a few public events with companies like Microsoft, Lufthansa and Zuhlke in the year 2018. A budding and strong partnership with top quality blockchain protocols (NEM) only bolsters the possibilities of success of all the involved parties.
Dr. Liebe from Lufthansa added:
“Events like this hackathon are a great opportunity to really “get your feet wet” with blockchain for business. We like the “non-coding” approach of Unibright and are happy to support this event.”
How Unibright Fosters a Smooth Transition to Blockchain?
Unibright provides a holistic framework that establishes never before seen standards in blockchain domain. Stressing on its “no-coding needed” approach, businesses will have the flexibility to give more time for the actual necessities, i.e. the business process.
Unibright views blockchain as a data structure with a peer-to-peer model that allows the flexibility to hold data and functions in single isolated blocks called smart contracts. Blockchain as a concept is poised to become pervasive in the coming future, and Unibright endeavors to make the technology more feasible and profitable for businesses that are not only limited to cryptocurrency exchanges.
Impressive Team and Clientele
Unibright boasts of a team of 14 highly proficient personnel in the fields ranging from engineering, marketing, and communication. With regard to the advisory team, the team is comprised of individuals rich with broad industry experience.
Unibright’s clientele consists of major industry players including Samsung, Radeberger, DG Verlag, RHI Magnesita, OpenStorage AG, Lufthansa, Unilever, Siemens, ABB and Nestle Waters.
Concluding, Unibright’s stellar ready-to-use framework ensures that companies do not have to stress over any ambiguity regarding blockchain. In fact, it provides ample opportunity to them to derive unparalleled benefits out of it.
The Unibright Token (UBT) is scheduled to be listed on QRYPTOS exchange on August 14, 2018. The listing time will be 3 pm CEST.
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